Lingerie & Swimwear Brand: Wicked Weasel

Wicked Weasel was founded by former Midnight Oil bass player, Peter Gifford, in 1994. It is a women's bikini and lingerie manufacturer based out of Australia. According to the company's motto, Wicked Weasel provides "micro bikinis, barely covering girls since 1994." The products manufactured by the company easily fall into the 'risqué' category based on the little coverage each piece provides. In 1999, the company decided to expand their audience by making their bikinis and lingerie available online. By 2003, it became the largest online clothes retailer in Australia. And since 2007, the website receives over 100,000 individual page views daily. In addition to the website, Wicked Weasel also has a boutique location in Byron Bay, New Wales, Australia.

Upon first view of the home page, visitors instantly see women in very revealing bathing suits and lingerie. The models are beautiful young women posed at the beach, by a pool, in a house, and so forth; this gives the barely-there fabric they are wearing a natural look and feel. These models have the guts to wear these very revealing pieces of clothing. Women exploring the internet for lingerie and/or bikinis have more than likely come across this site, drawn in by the colorful and photographic website. Curious and brave visitors will have found the latest, most popular prints, fabrics, and designs that are sure to catch anyone's eye.

The bikinis offered by Wicked Weasel, are without a doubt, wicked, and only for the brave women willing to show off their beautiful feminine curves, while leaving very little to the imagination. The bikini tops cover more than the bottoms, allowing the bravest of the brave to strut their bodies at the beach, at home, or wherever else they feel like it. Because these bikinis cover very little, especially the bottoms, women will most likely want to shave their nether regions and work out their body for the ultimate bikini beach body. With a great beach body, any woman can feel confident wearing the revealing bikinis to admirers all around.

Wicked Weasel is best known for its risqué bikinis; however, the company offers sexy and revealing lingerie as well. From barely there thongs to cami sets, Wicked Weasel has something to offer every woman when it comes to lingerie. Because lingerie is usually worn in the comfort of one's bedroom, many more women are drawn to the sheer, soft fabrics, various style bottoms and tops, and patterns and prints the company has to offer. Plus, with the website available globally, women from anywhere in the world can shop online from the comfort of their homes.

In addition to selling risqué swimwear and underwear to women around the world, Wicked Weasel also hosts a bikini contest on their website for women customers to send photos showing off their Wicked Weasel bikinis. For each woman that sends a picture, the company determines its eligibility to be published on the site. For every set that is published on the company website, the company gifts a voucher worth $200 AUD. No doubt, the bikini contest, along with the company's swimwear and lingerie models, reels in website browsers while promoting the sexy lingerie and swimwear retailer.